Iconic ‘Stranger Things’ logo designed by Jacob Boghosian

On January 12, Netflix released the documentary One Last Adventure: The Making of Stranger Things 5, which explores the creation of the show’s final season. The last episode premiered on December 31, 2025.

As Netflix’s most popular project, with more than 1.2 billion views, Stranger Things is instantly recognizable thanks to its iconic title design. Its creator is Jacob Boghosian, an American designer of Armenian descent. He has collaborated with major media companies and technology brands, including Netflix, Microsoft, Warner Bros., Blizzard, Paramount Pictures, and Lionsgate.

According to Boghosian, the inspiration for the logo came from Stephen King book covers and 1980s movie posters. The designer developed around twenty original font variations, from which the producers ultimately selected ITC Benguiat with customized contours. This font became the hallmark of the series’ title sequence and a defining element of its visual identity.